In her role as Vice President of Marketing and Communications, Lisa Hake helps franchisees drive revenue and customer counts through marketing and communications. She leads efforts to build and communicate the Great Clips brand, internally and externally, leading a range of marketing and communications functions, including strategic planning, creative, digital, partnerships, promotional efforts, public relations, social media, cause marketing and customer insight strategy.

Before joining Great Clips, Inc. in 2017, Lisa held marketing roles with Best Buy Co. Inc., Pillsbury and 3M. She also started a retail business that she and her husband eventually franchised. At their peak, they had four of their own locations and 10 franchised locations in seven states.

She has a degree in international business from the University of Nebraska - Lincoln and an MBA in Marketing from University of Minnesota - Carlson School of Management.

For nearly a decade, Lisa has served on the board of The Hellenic American Family Fund (HAFF), a national philanthropic organization committed to assisting families in financial need.