What it is:
A light volumizing foam that gives hair maximum volume as it adds style support. Delivers incredible body, bounce and lasting style control on wet or dry hair.
- Works synergistically with the Amplify Volumizing System to leave hair looking and feeling thicker.
- Gives hair increased body and fullness.
- Provides long-lasting memory hold.
- Controls frizz and static electricity.
- Adds shine, while never being sticky or flaky.
- Brushes through easily; leaves hair touchable.
- Humidity resistant.
- Shampoos out easily, leaving no buildup.
Who Needs This Product:
Will work on any customer looking for more volume to their style, but is especially recommended for anyone with fine, thinning or flat hair. Allows for scrunching techniques during blow-drying or for curl retention when allowing hair to dry naturally.